It would be nice if we could have nutritious and traceable vegetables for our meal anywhere we are. Most pains happen when you're at your regular place and don't have a choice but to eat only what the restaurant serves which you don't even know where they're from or do they really SAFE for your health ?. Or growing your own veggies takes time, space and requires such an effort.
City Plot is the pilot project that binds students and staffs who love organic vegetables in academic area creating the green urban community and a new value chain for stakeholders. We categorised user into group playing different role adjusted to their limitations and needs. While the common motivation is to have veggies from reliable sources for their meal, this service chooses the green spot around the university as a 'Plot' where users can grow their own veggies with a little help of others. The produces can be traded or sold through online market, live chat on application, and offline channel nearby the place connecting all types of customers together and keep City Plot grow.
Feel free to watch the scenario below
The beginning of this project started with research on existing case studies then analysed them to predict the future scenario in long run. As we looked into it, we found out that there will be a change in unban behaviour according to resource savings in industrial major and environmental crisis following with the rising of owned produces, less chemical contamination and self assurance. So, we decided to choose those changes as a proposition.
LEFT : Searched for the new, possible stakeholders to create new values.
RIGHT : Screening the ideas derived from the value chain finding business possibilities.
Demonstrated growing sunflower sprouts as a 'Level 1 veggie'